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5 excellent tips for understanding VODKA

Home » Blog » 5 excellent tips for understanding VODKAThe seduction of Vodka starts in the brainWhat one imagines, presumes and knows about each brand is a controlled sensorial construct that speaks before the drink can say something.That’s a novelty; hence vodka is the current, modern drink with an ample sample of consumers. You choose the segment in which you want to be, and go there.This doesn’t happen with other categories of famous drinks in which are required years…

Breakthru Beverage Group Appoints Chad Stone as VP, Business Transformation and New Frontiers

NEW YORK – Breakthru Beverage Group, a leading North American beverage distributor with operations across the United States and Canada, has announced the appointment of Chad Stone as Vice President, Business Transformation & New Frontiers, effective January 1, 2022. In this new role, Chad will round out Breakthru’s strategy hub with focus on new and emerging areas of growth related to consumers’ evolving preferences of what…

Bartenders Reveal What Your Drink Says About You

A recent survey finds that 50% of all drinkers admit to being “embarrassed’ to order their favorite drinks in public, and they may have a good reason to. A new Reddit thread has bartenders revealing the stereotypes they give to popular drink orders and after reading it you may never order your favorite drink in public againAmong the stereotypes assigned:Vodka martini- "These are fancy drunks."IPA– “IPA drinkers are bearded dads who want to ask 15 questions and try 15 samples."…

See what researchers found when they tested a bottle of Fiji Water against a glass of tap water.

The Most Popular Bottled Waters, Ranked

The world's most precious resource goes under the microscope in this taste-test.

These euphoric beverages are non alcoholic drinks designed for social drinkers

Kin euphorics offer all the social benefits of alcohol with none of the downsides.

Assume that Bottled Water is Safer than Tap...Think Again!

Testing Finds Arsenic in Bottled Water at Whole Foods

Bottled Water Sales Rising as Soda Ebbs

By the end of the decade, sales of water — whether plain, flavored or carbonated — will surpass those of sodas like Coke and Pepsi.

Is there too much arsenic in your bottled water? Check your brand

A Consumer Reports investigation found that 11 brands of bottled water had detectable levels of arsenic. Arsenic could cause serious health issues.

Let Them Drink Bottled Water

Forty percent of all deaths in Pakistan may be caused by contaminated water. Bottled water isn’t a solution.

The Effects of Drinking Bottled Water Without Fluoride

These days when you want water you tend to reach for a bottle of water instead of tap water. As you may know, our drinking water has fluoride in it, but what about your bottled water? Many of us drink bottled water for an array of reasons, including a taste preference or convenience. However, bottle

Pouring it on: 5 key non-alcoholic beverage insights

When it comes to the bustling (or should we say bubbling?) beverage market, we have a ton of thirst-quenching insights – here are five keys to boosting your beverage business.

The Best Non-Alcoholic Bottled Drinks That Aren't Just Cans of Sugar

If we care about plastic waste, why won’t we stop drinking bottled water?

We have all seen the damage plastic waste is doing around the world – but sales of bottled water have continued to grow

You Are the Water You Drink (And That’s Not Very Good)

Drew the Water Guru says 100% of municipal water systems have contaminants that could be considered less than nominal for health.

Just drink when you’re thirsty? Think again

A new paper suggests that measuring proper hydration in the body is far more complex than might be assumed. Multiple tests might need to be done to get an accurate measurement, the authors claimed.